Unilever has acquired UK-based organic herbal tea and supplement company Pukka Herbs for an undisclosed amount.

Established in 2001, Pukka Herbs claims its ingredients are organic and ethically sourced.

Unilever refreshment category president Kevin Havelock said: “Pukka has strong values and a clear purpose that aligns fully with our own sustainable growth model. There’s a clear strategic, philosophical, and cultural fit for us.

“Both of us believe in business being a force for good in society. Tim and Sebastian have cultivated Pukka into a successful business without compromising their ingredients or their ideals. The acquisition strengthens our tea business, addressing a gap in our portfolio.

"The natural, organic, health, and wellness segment, which is fast-growing, attractive, and scalable."

“Pukka is a premium player in the natural, organic, health, and wellness segment, which is fast-growing, attractive, and scalable. We look forward to bringing Pukka to even more consumers.”

Pukka Herbs currently distributes its products across Europe and the US market.

Pukka co-founder and CEO Tim Westwell said: “From day one, our mission was to connect more people with the incredible power of plants and herbs. Sixteen years later, with 1.5 billion Pukka teas enjoyed, we’ve made huge progress, and it is just the beginning.”

Image: Unilever acquires UK’s organic herbal tea and supplement company Pukka Herbs. Photo: courtesy of Unilever.