wine influencer
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GlobalData research has found the top wine influencers based on their performance and engagement online. Using research from GlobalData’s Influencer platform, Drinks Insight Network has named ten of the most influential wine experts on Twitter during Q3 2020

Biggest wine influencers: The top ten in Q3 2020

1. Ken Alawine (@alawine)

Ken Alawine is a wine aficionado, who is interested in food, travel, lifestyle, nature, friends, art and wellness. He is active across all social media platforms including Instagram, Twitter, Pinterest and Facebook, where he promotes and discusses the best wine brands and wineries in the world.

Twitter followers: 105,933

GlobalData influencer score: 100

2. Conrad And Drew (@winewankers)

Conrad and Drew are two wine writers based out of Sydney, Australia, who share their passion and love for wine across social media platforms. They founded the blog thewinewankers.com, which focuses on making wine more available and remove the pretence surrounding the wine fraternity.

The duo are one of the top rated wine bloggers as recognised by leading wine entities including Exel Wines UK and VinePair USA. They intermittently collaborate with alcohol, wine and food businesses.

Twitter followers: 399,054

GlobalData influencer score: 89

3. Wine Guru (@RealWineGuru)

Wine Guru is a wine consultant and expert whose other areas of interest include regenerative agriculture, oenology, environment and ethics. He is also a food and travel lover, who visits the best vineyards all over the world and shares those experiences with wine enthusiasts.

Twitter followers: 35,078

GlobalData influencer score: 78

4. John Corcoran (@jncorcoran1)

John Corcoran is the founder and CMO of WineOptics, a brand identity management company promoting brands through visual and written content. He has more than three decades of experience in the sales and marketing domains of the restaurant, hospitality, winery development and operations sectors.

Corcoran has worked for some of the top companies including Constellation Brands, a wine and spirits company, and Walt Disney World, an entertainment company.

Twitter followers: 11,434

GlobalData influencer score: 72

 5. Demi Cassiani (@DemiCassiani)

Demi Cassiani is a wine expert based out of Adelaide, Australia, covering wineries and Italian wine. His areas of interest are wine, travel, food, photography, health, politics and internet.

Cassiani is very active across all social media platforms including Twitter, Instagram, and Facebook where he posts his news and images related to wine.

Twitter followers: 66,365

GlobalData influencer score: 69

6. Natalie Maclean (@NatalieMacLean)

Natalie Maclean is an accredited sommelier and the editor of NatalieMacLean.com, the biggest wine review site in Canada. She is also a writer who authored several books and won multiple awards including the World’s Best Drink Writer, M.F.K. Fisher Distinguished Writing Award and M.F.K. Fisher Award for Excellence in Culinary Writing, to name few.

Maclean’s work has been published in leading magazines including Food & Wine, Bon Appetit and Wine Enthusiast among others.

Twitter followers: 30,877

GlobalData influencer score: 69

7. Robert Joseph (@robertjoseph)

Robert Joseph is a consultant for Ch Malartic Lagraviere, a winery in France. He specialises in wine production having worked with different brands including Greener Planet and le Grand Noir.

Joseph is also an author, speaker, commentator, brand creator and has co-created the website www.realbizwine.com, which hosts discussions on wine. He has a proven track record in wine evaluation, publishing and industry analysis.

Twitter followers: 31,327

GlobalData influencer score: 61

8. Kimberly Toureiro (@KitchenSprout)

Kimerly Toureiro is a food and wine expert, culinary writer and event attender. She is also a fan reporter for Our Turf Football, an all-women football club.

Toureiro also writes for her blog thekitchensprout.wordpress.com where she writes about her culinary and wine experiences apart from football related articles.

Twitter followers: 11,714

GlobalData influencer score: 57

 9. Frankie Cook (@frankstero)

Frankie Cook is a wine advisor at Baggot Street Wines, an independent wine, beer and whiskey specialist based out of Ireland. He is a freelance wine writer, teacher and social media professional.

Cook tastes and drinks wine and shares his experiences on www.frankstero.com, and runs Glass of Bubbly, an internationally recognised bi-monthly magazine on Champagne and sparkling wine. He also organises the Alsace Wine Week event in Ireland.

Twitter followers: 19,354

GlobalData influencer score: 55

 10. Justin Hammack (@WineFolly)

Justin Hammack is the founder of Wine Folly, a wine blog that provides information on wine for beginners. He is responsible for marketing management, operations and website development.

Hammack specialises in multiple web computer languages, content management and web infrastructure and has more than a decade’s experience in running private businesses. His areas of interest are organisation multitasking, big metadata and adult cognitive learning.

Twitter followers: 48,220

GlobalData influencer score: 55

Methodology

GlobalData’s influencer identification framework identifies influencers based on relevance; size of network, connections and followers; engagement levels with their content and analysis and input from sector experts. Influencers are then evaluated on a series of specific topic-related keywords used over the period and weighted by engagement metrics.