Coca-Cola Company has collaborated with bottling partners to invest and refranchise the bottling territories in North America by the end of this year.

Financial details have not been disclosed.

Aimed at offering better service to the changing customer and consumer landscape, the realignment involved up to seven closings, as well as signing of four definitive agreements in the fourth quarter of last year and early this year.

The closing of the territories include those by Coca-Cola Beverages Florida, two by Coca-Cola Bottling Consolidated, Coca-Cola of Durango-Farmington, Great Lakes Coca-Cola Distribution and the Odom.

The production facilities at Orlando, Jacksonville, Cincinnati, Detroit and Honolulu were closed, in addition to the acquisition of a production facility in Montgomery and an equipment refurbishment centre in Atlanta by Coca-Cola Bottling Company United.

"Coca-Cola has signed definitive agreements with Arca Continental of Monterrey for nine production facilities."

Coca-Cola has signed definitive agreements with Arca Continental of Monterrey for nine production facilities, Great Lakes Coca-Cola Distribution, Heartland Coca-Cola Bottling and Swire Coca-Cola.

One of the firm's bottlers Abarta has signed letters of intent for the transfer of two distribution territories to Coca-Cola Bottling Consolidated and Coca-Cola of Northern New England.

To date, Coca-Cola has reached definitive agreements or signed letters of intent to realign bottling territories that account for up to 65% of total US bottler-delivered distribution volume.

The firm has further reached definitive agreements or signed letters of intent for 44 of the 51 cold-fill production facilities in the country.

Image: Coca-Cola realigns bottling territories in North-America. Photo: courtesy of Coca-Cola Consolidated.