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The Coca Cola Company is relaunching Hi-C Ecto Cooler, a green citrus juice drink, in May after a 15-year hiatus.

Hi-C Ecto Cooler debuted in 1987 through a promotional tie-in with blockbuster franchise Ghostbusters.

The drink will be relaunched on 30 May ahead of the release of the movie’s remake.

“The drink was re-introduced after social media fan groups, fueled by lobbying support from Sony Pictures, clamoured for a comeback.”

The company stated that although intially Hi-C Ecto Cooler was planned as promotional beverage for short term, its popularity kept it around for more than a decade.

Hi-C Ecto Cooler drink was discontinued in 2001.

The drink was re-introduced after social media fan groups, fueled by lobbying support from Sony Pictures, clamoured for a comeback.

Coca-Cola North America Minute Maid / Hi-C Brands vice-president Charles Torrey said: "Hi-C Ecto Cooler fueled a pop culture phenomenon that is well remembered and beloved by fans to this day.

"Sony Pictures was extremely enthusiastic about bringing it back for this special occasion, and the timing of the upcoming Ghostbusters film made this the exact right time."

Hi-C Ecto Cooler will be sold in ten-packs of 6oz juice boxes and in six and 12-packs of 11.5oz aluminium cans.

The cans, which will be available in select locations of the US including major online retailers, feature thermal ink printing technology that turns a shade of slime green when chilled.

Image: Hi-C Ecto Cooler to be re-launched by Coca-Cola. Photo: courtesy of THE COCA-COLA COMPANY.