US-based Dog Tag Brewing has entered into a partnership with Pabst Brewing Company, an American brewing company for the nationwide distribution of Dog Tag Brewing's Legacy Lager.

Dog Tag Brewing was founded in 2014 by Marine combat veteran Seth Jordan with an invitation for the American public to 'Toast a Hero' as they read the name of a fallen warrior printed on each can.

Dog Tag Brewing founder Jordan Seth said: “The partnership with Pabst will ensure that millions of Americans will have a chance to try our beer and to join us in helping Gold Star families build the legacies of our nation's fallen military heroes.

“Our mission is simple: to help Gold Star families make sure their loved one is never forgotten."

Currently, Seth is serving as chairman of the Dog Tag Brewing Foundation, which is a non-profit organisation dedicated to supporting legacy building projects started or selected by Gold Star Families, the families of fallen military personnel.

Dog Tag's Legacy Lager is brewed with premium quality 2-row pale and specialty malts, Magnum and Saaz hops, and is fermented with timeless American lager yeast. It contains 5% ABV brew with 22 IBUs, and will be available in 4-pack 16oz cans.

Pabst Brewing Company CEO Eugene Kashper said: “We are really excited to partner with Seth and Dog Tag.

"Our mission is simple: to help Gold Star families make sure their loved one is never forgotten."

"Seth's passion for remembering, honoring, and celebrating our nation's heroes is inspiring.

“We are truly honored to have the opportunity to support Gold Star families in their charitable endeavors and to help spread Dog Tag's message nationwide.”

Beginning from 01 September this year, Dog Tag's Legacy Lager will be available across 26 states, with national distribution by next year.


Image: A can of Legacy Lager. Photo: Courtesy of PRNewsFoto / Dog Tag Brewing.