Mountain Dew has launched Mtn Dew Label Series, a line of premium sodas from Dew with crafted unique flavors and herbal and citrus bitters. 

This line includes the citrus-flavoured Mtn Dew White Label and the apple-kiwi flavoured Mtn Dew Green Label. The series was created following the success of Mtn Dew Black Label in 2016.

The brand stated it has introduced the series after Mtn Dew Black Label received positive response in the market.

"We’re looking to give our fans more choices for when they want to let loose but are craving something a little more sophisticated."

Mountain Dew marketing senior director Chauncey Hamlett said: "Dew Nation has shown us its love for Mtn Dew Black Label by making it one of our most popular beverages.

"Through the Mtn Dew Label Series, we're looking to give our fans more choices for when they want to let loose but are craving something a little more sophisticated."

The two new beverages, Mtn Dew Green Label and Mtn Dew White Label, are available across all the retailers in the US for a suggested retail price of $1.99 in signature 16oz matte cans.

The new flavoured carbonated soft drinks contain only 140 calories per can.

Image: Mountain Dew introduces Mtn Dew White Label and Mtn Dew Green Label. Photo: courtesy of PepsiCo.