Starbucks Coffee Company has introduced its first Starbucks single-origin Yunnan coffee in China.

Available for a limited period across all Starbucks retail locations in Mainland China, the new Starbucks single-origin Yunnan coffee is a tribute to four years of collaboration between the Starbucks China Farmer Support Center and local coffee farmers in Pu’er, Yunnan province.

The new single-origin coffee is made of 100% arabica coffee and is a step towards completing the Starbucks China supply-chain.

"The Starbucks Yunnan Coffee Project is about creating a positive impact on local coffee farming communities."

Starbucks China chief executive officer Belinda Wong said: "The Starbucks Yunnan Coffee Project is about creating a positive impact on the local coffee farming communities and we are thrilled to bring this vision to life with the launch of the Starbucks Single-origin Yunnan coffee, especially at the beginning of the New Year.

“We will continue to build on the strong foundations established by the Starbucks China Farmer Support Center to deepen our partnership with local farmers and to develop even more localised, high-quality coffee that can be celebrated and enjoyed in Starbucks stores across China and globally.”

Starbucks commenced its first Asia-based Starbucks Farmer Support Centre in Yunnan in 2012 to improve the quality of coffee in the region.

The centre has trained approximately 10,000 farmers, and certified more than 1,200 farms, covering approximately 11,000ha of land during the last four years.

In early 2009, as part of the Starbucks 10th anniversary celebrations in China, the company launched the Starbucks South of the Clouds Blend, which features quality Yunnan arabica coffee beans.

Image: Starbucks single-origin Yunnan coffee. Photo: courtesy of Starbucks Corporation.